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Afuah, Allan

La dinámica de la innovación organizacional : el nuevo concepto para lograr ventajas competitivas y rentabilidad. - México, D.F. : Oxford University Press, 1999. - 496 p.

ISBN: 9706134468

Subjects--Topical Terms:
ADMINISTRACION DE EMPRESAS
ESTRATEGIA EMPRESARIAL
GLOBALIZACION
MARKETING
ORGANIZACION

Subjects--Facted Index Terms:
ADMINISTRACION

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